Increase Online Earnings and Internet Traffic by Using Backlinks

Bloggers and website publishers employ a variety of techniques to drive traffic to their websites. Generally, a greater quantity of web traffic results in increased ad revenue, sales conversions and commissions for the website owner or operator.  One of the most effective strategies to drive Internet traffic to a website or blog involves a technique known as backlinking.


This often overlooked strategy is a technique in which a publisher places a link to a target webpage within Internet content for the purpose of directing visitors to the target site. For example, a website owner or blogger may publish articles to an article directory that includes a link back to their website in the body of the content. When properly employed, a reader will be compelled to follow the link to the target website which could result in greater revenue being generated for the target website owner.

This link is an example of a backlink. By clicking the link, you are taken to my fitness blog Muscle Headquarters.

Backlinking has also been used to increase a website’s visibility to search engines. While some people dispute the effectiveness of backlinking for greater search engine ranking, the practice can expose the target website to large numbers of potential visitors through blog posts, forum participation and social networking.  The ever-changing algorithms of major search engines make it nearly impossible to predict what SEO strategies will work the best.  Backlinking remains a popular means to increase a website’s or blog’s exposure to search engines.

For recreational and freelance writers who contribute to revenue sharing sites like FullofKnowledge, including links to other articles within the site is a strategy that can be used to increase page views and readership. As I explain in my article Make Extra Money: The Most Important Article You Will Read Today, article directories can generate revenue for writers through page views and promotion of web content.

One of the simplest methods of generating greater traffic to articles within a revenue sharing site, personal website or blog is through backlinking.  Give the strategy a try and watch how your daily page views increase.